The true power behind your ranking might be coming from the one holding your back linking.

 

As we are wrapping up for this semester; the exciting  part  in learning about 

Back-linking and exploring  more about why is one of the strongest Google  factors google uses not only to rank your site onto the first page of options for searchers but to categorize your side as an expertise  in the field based on your content and site health status.   

It is well worth the time invest  in cultivating relevant and healthy back links with sites that pair to our level of service and expertise; despite the spamming on backlinks floating the internet  is not worth the risks to  be banned from Google listing by  acquiring  illicit and  irrelevant  links from sites that are in the red alert from Google as is only a matter of time to have those sites censured from becoming part of the Google search directory. After all if our site doesn’t rank on the search directories, is practically invisible and non-existent, the competition is fierce some and the online marketing strategies will change with time as for the  maintenance for a healthy site; will be always an ongoing effort  as this will help to keep our  website on the top ranking as a leader of the selected categories of our service or business. 

The power of social Interconnection despite our differences

We are all Interconnected despite  our differences and cultural beliefs… This week was a fun overview on Social media and Social networking, it might seem to be the same thing but is actually two different aspects on how  effectively bring your brand to the present of your target audience. Social media being the platform for broadcasting your message or business information and Social networking being  the type of program or app being used to communicate with your audience.

 Needless to say, never in history has been possible to reach such a wide audience  practically to any parts of the planet as this cyber  era  which opens opportunities to trades and business ventures with an ample rank of diversity. Coexisting on the social media landscape is a strong interconnection in all this social media platform, well worth to explore and use it to a business advantage.

 By carefully planning  a marketing campaign and launching in a different area of our social network and being engaged in such platforms  in a formal regular basis  will create audience interest and brand awareness which eventually can lead to conversions.

Where are your website visitors landing?

 

The landing page is more than just a link to redirect your clients to take action.

Once your potential customer had click on the link that will redirect to the landing  page of your website now what?

What is there for your visitor?

It might sound like a simple question, but compiles more than the naked eye can perceive.

From a well-structured funnel, to a call to action, the visual aesthetics, the trust and reliability testimonials and certifications and a well planned and implemented keyword content all these elements and more will play an important part for your conversions. 

 Search Engine Optimization also known as SEO is also part of that marketing strategy.  A business with an online presence can not afford to skip this important part of their advertisement campaign as doing it so will be flushing money down the drain.  

This week was a deep dive into these  two aspects of Landing page and SEO and the challenge is taken to make my site more dynamic.

How about yours?  Is your landing page up optimized and up to the challenge? If so … Your Google Analytics will  provide you with a pleasant report and your conversions will skyrocket!